Senior Brand Manager LATAM Local Representatives
Senior Brand Manager LATAM Local RepresentativesApply locations Bogotá - CO time type Full time posted on Posted 4 Days Ago job requisition id R1588377
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Challenging.
Meaningful.
Life-changing.
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But working at Bristol Myers Squibb is anything but usual.
Here, uniquely interesting work happens every day, in every department.
From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it.
You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity.
Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment.
We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.
Main functions: Develop and implement marketing and promotional activities for LR LATAM Markets aimed at achieving commercial and brand objectives.Drive and lead the launch preparation, readiness and execution for Mavacamten and Luspatercept across all territories (10).Support assessing new product launches and/or indications (e.g.
preparing business opportunity assessment).Carry out market analysis (design/implement action and monitoring plans, SFE metrics, market audits and market insights).Know the insights of the main stakeholders/decision makers and trends in pathology.Develop promotional and educational materials jointly with other areas.Identify and understand a variety of financial resources/systems, access, promotional, etc.
necessary when implementing marketing plans and achieve results.Prepare marketing plans, sales plans, financial projections and investment plan.Monitor potential deviations/performance indicators.Manage investment and expense budgets.Continuously collaborate with the Regional Champion to provide feedback regarding projects and initiatives related to the brand.Participate in National and International Congresses.Establish solid contacts with Opinion Leaders and Medical Societies.Build solid relationships with key areas of the company: Access, Medical, Sales, Finance, Business Excellence, as well as with colleagues from the other business units and Latin American countries.Skills, Competencies and Knowledge Strong interpersonal skills, ability to build internal/external relationships and work with highly diverse functional teams.Understand the health system, its policies and the short, medium and long-term impact with brands from BMS.Strong negotiation and influence skills.Knowledge of strategic thinking to identify business opportunities for high-cost products.Quick reaction to changes in the environment.Goal-oriented, aligning individual goals with team goals, and clear communication for effective collaboration.Strong work ethic and positive demeanor/attitude.Education / Experience / Languages EducationProfessional in areas of Health and/or management/marketing careers.Experience+5 years of marketing experience in High Cost drugs, preferably Cardiovascular and/or Hematology specifically.+10 years of experience in the marketing area of the pharmaceutical industry.+ 5 years experience in multinational companies.Regional experience across marketing or commercial functions.Ideally with previous sales experience.Ideally with previous experience with distribution models.LanguagesSpanish and English 100% fluent (written, spoken).Key Competency RequirementsSuperior disease Area knowledge and understanding marketing strategy and execution.In-depth knowledge of the therapeutic area (CV and /or Hemato).In-depth knowledge of relevant BMS products highly desirable.Knowledge of the pharmaceutical industry.Knowledge of product launch preparation, readiness and execution.On-site Protocol BMS has a diverse occupancy structure that determines where an employee is required to conduct their work.
This structure includes site-essential, site-by-design, field-based and remote-by-design jobs.
The occupancy type that you are assigned is determined by the nature and responsibilities of your role:
Site-essential roles require 100% of shifts onsite at your assigned facility.
Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility.
For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture.
For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles.
Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer.
If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to ******.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities.
As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
We're creating innovative medicines for patients fighting serious diseases.
We're also nurturing our own diverse team with inspiring work and challenging career options.
No matter the role, each one of us makes a contribution.
And that makes all the difference.
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