Marketing Analyst

Detalles de la oferta

The Trade Analyst I is an operational role focused on executing marketing activities, supporting the sales force, and coordinating trade marketing initiatives. The primary objective is to assist in the development and tactical execution of marketing strategies to achieve company goals. It also involves closely monitoring programs, plans, and activities by product/brand, while simultaneously analyzing the market, products, and competitors to support the sales team and customers in meeting objectives. Minimum Qualifications Proficiency in Microsoft Office (Excel, PowerPoint, Word). Basic knowledge of trade marketing principles. Strong organizational skills. Attention to detail. Ability to manage multiple tasks simultaneously. Good communication skills. Ability to work in a team environment. Proactive attitude. Time management skills. Analytical skills. Intermediate/advanced English (desirable). 1 to 2 years of experience in marketing or trade marketing roles. Experience in basic data analysis and report generation. Bachelor's degree in Marketing, Business Administration, Communication, or a related field. Responsibilities Operational Marketing Support: Support the implementation of marketing campaigns, including the creation and distribution of promotional materials. Coordinate the shipment of materials to clients and points of sale. Maintain and update databases of clients, products, and campaigns in the CRM. Manage inventories of promotional materials and merchandising. Assist in organizing events, conferences, and promotions at points of sale. Data Analysis and Reporting: Perform basic data analysis on sales, campaign performance, and market trends. Prepare periodic reports using Excel, presenting key performance insights. Assist in the preparation of PowerPoint presentations for internal meetings and client presentations. Trade Marketing Support: Collaborate in the planning and execution of trade marketing activities in coordination with the sales team. Monitor the effectiveness of promotions at points of sale and collect feedback from the sales team, clients, and distributors. Support the creation and deployment of in-store materials (displays, banners, brochures). Content and Communication Management: Manage the approval process of promotional materials with agencies and internal teams. Act as a communication link between the marketing team and other departments, ensuring the proper execution of planned activities. Administrative Support: Assist in the management of the marketing budget, including tracking invoices and payments to suppliers. Maintain organized documentation related to marketing and trade activities. #J-18808-Ljbffr


Salario Nominal: A convenir

Fuente: Whatjobs_Ppc

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