Our company is seeking a motivated and results-driven Lead Generation Specialist/Appointment Setter to join our team. The ideal candidate will be responsible for generating high-quality leads, setting up appointments with potential clients, and supporting our sales team in achieving revenue targets. This role is critical to our growth strategy, as it helps expand our client base and build lasting business relationships.
Key Responsibilities:
Lead Generation: Identify and generate leads through various channels, including
online research, social media, email campaigns, and other digital methods.
Appointment Setting: Reach out to potential clients via phone, email, or social
media to set up meetings or calls with our sales team.
Data Management: Maintain and update the CRM system with accurate and
detailed information on leads, prospects, and client interactions.
Follow-Up: Conduct follow-up communication with leads to nurture relationships
and keep them engaged with our services.
Collaboration: Work closely with the sales and marketing teams to align lead
generation efforts with overall business goals.
Reporting: Provide regular reports on lead generation activities, success rates, and
areas for improvement.
Market Research: Stay updated on industry trends, competitor activities, and
market opportunities to identify new lead generation tactics.
Qualification and requirements:
Proven experience in lead generation, appointment setting, or a similar role.
Strong communication and interpersonal skills, with the ability to build rapport
quickly.
Proficiency in using CRM software, lead generation tools, and other relevant
technology.
Ability to work independently, manage time effectively,
and handle multiple tasks
simultaneously.
High level of motivation, enthusiasm, and a results-oriented mindset.
Familiarity with digital marketing concepts and strategies is a plus.
Strong organizational skills and attention to detail.