Usaquen, Colombia | Posted on 03/20/2024 Country Colombia About us Phoenix Support Services, established in 2019 and located in the Philippines, is the in-house support center of Advanced Digital Media Services—a startup full-service digital marketing company in the US. Our company encourages a healthy work-life balance through a remote work setup and provides limitless opportunities for career advancement. Job Description Must Answer: How do you keep yourself updated with the latest news and updates in the digital marketing industry? What is the largest size team you have worked with? What is your expected starting salary? NOTE: Answer these questions separately at the beginning of your application letter along with your preferred salary range. Job Role: Digital Marketing Manager Job Type: Manager The Digital Marketing Manager will be responsible for creating, implementing, and managing complete digital marketing campaigns for our customers. You will collaborate closely with cross-functional teams such as creative, content, SEO, and social media to ensure that our customers' digital marketing strategies match their business goals and produce great results. Key Responsibilities: Strategy Development: Collaborate with clients to understand their goals, target audience, and market to create customized digital marketing strategies that drive business growth. Campaign Management: Plan, execute, and optimize digital marketing campaigns across various channels, including but not limited to, SEO, SEM, social media, email marketing, content marketing, and paid advertising. Performance Tracking and Analysis: Monitor, analyze, and report on key performance metrics to measure the success of campaigns and make data-driven decisions for continuous improvement. Team Collaboration: Work closely with internal teams to ensure seamless execution of campaigns, coordinating efforts to deliver consistent messaging and branding across all channels. Budget Management: Manage and allocate budgets effectively across different campaigns and channels, ensuring optimal utilization to achieve maximum ROI. Content Strategy: Collaborate with content creators to develop compelling and engaging content that resonates with target audiences and supports overall campaign goals. SEO and SEM: Oversee search engine optimization (SEO) and search engine marketing (SEM) strategies to improve organic rankings and drive targeted traffic to clients' websites. Social Media Management: Develop and execute social media strategies to increase brand awareness, engagement, and lead generation. Client Communication: Maintain regular communication with clients, providing updates on campaign progress, performance insights, and recommendations for optimization. Market Research: Stay updated with industry trends, competitor activities, and emerging digital marketing technologies to ensure the company remains at the forefront of innovation. Qualifications: Bachelor's degree in Marketing, Business, Communications, or a related field (Master's degree is a plus). Proven experience 5+ years in digital marketing, with a strong track record of managing successful campaigns. Proficiency in digital marketing tools and platforms, including Google Ads, Google Analytics, SEO tools, social media management tools, etc. In-depth knowledge of various digital marketing channels and strategies, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. Strong analytical skills with the ability to interpret data and derive actionable insights. Excellent communication and interpersonal skills, with the ability to work effectively in a collaborative team environment. Creative thinking and problem-solving skills to develop innovative marketing strategies. Strong project management and organizational skills, with the ability to manage multiple campaigns simultaneously. Certifications in relevant digital marketing disciplines (Google Ads, Google Analytics, etc.) are a plus. #J-18808-Ljbffr
